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The Law Of Familiarity states that if we are around something long enough we will take it for granted. It’s not that we don’t care about the familiar things in our life—it’s that we get used to them. Truly feeling gratitude on a consistent basis is what prevents and cures falling into familiarity.

Congruence must be maintained daily—and intensity and passion have to be continuously reinforced every single day. Being grateful for and attracted to what we already have will keep us from taking the familiar things in our life for granted.