James Orsini is back on 10 Minute Mindset to talk about his entrepreneurial journey which started when he was a young child, he also talks about his philosophy of delegation versus facilitation, the start of and the goals of The Sasha Group, and his morning routine that keeps him both sharp and relaxed as he achieves his goals.
James Orsini is President of The Sasha Group a VaynerX company. Working alongside Gary Vaynerchuck, its CEO and serial entrepreneur, Orsini leads the group to help small business reach explosive growth potential. The Sasha Group provides educational, consulting and marketing services for companies from $1 to $100 million in revenue. Orsini held previous positions as Chief Operating Officer as well as Chief Integration Officer for VaynerMedia a digital agency with social at its core. Working alongside founder and CEO Gary Vaynerchuk James helped manage the agency for success. He was Chief Executive Officer and member of the Board of Directors of Sito Mobile Ltd., (NASDAQ: SITO) A proven leader and author of numerous business articles including Agency of the Future, Guided Exploration, and Let Leaders Lead and Practitioners Practice. Mr. Orsini has also penned white papers The Authentic Network, Reverse 360 Mentoring, Mastering Procurement and Procurements Evolution for Today’s Marketing Service Companies. He has done numerous podcasts including Second in Command with Cameron Herold and Self-made man with Mike Dillard. James has more than 30 years of finance and operations experience across a broad range of marketing and communications disciplines.
James had been Executive Vice President and Director of Finance and Operations for Saatchi & Saatchi in New York, where he worked closely with the CEO to provide strategic and day-to-day direction of all financial and operational functions. Saatchi & Saatchi New York is the largest agency in the 153-office Saatchi & Saatchi global network, part of Publicis Groupe, the world’s third largest communications group. The agency serviced over forty #1 brands in its client portfolio (PUB.FR).
Before joining Saatchi & Saatchi Mr. Orsini was Chief Operating Officer of Interbrand North America, the world’s leading brand consultancy with 40 offices in 22 countries throughout the world. He has traveled extensively throughout Europe, Asia, and the Americas, and functions effectively in multi-cultural environments. Interbrand is a wholly owned subsidiary of Omnicom, which trades on the New York Stock Exchange. (NYSE:OMC)
Prior to joining Interbrand and serving first as its Global Chief Financial Officer, Mr. Orsini had enjoyed a great deal of success at various subsidiaries of Saatchi & Saatchi, KPMG Peat Marwick, and Goldman Sachs & Company. When first at Saatchi, Mr. Orsini was CFO of both their International Public Relations Division and later their B to B Advertising Unit. At Goldman Sachs, Mr. Orsini was selected from 30 analysts as the company’s primary liaison to Sumitomo Bank, in a new $500 million limited partnership. He was also one of four CPAs selected for a pilot program which changed the company’s hiring strategy, which is still in effect.
He is a member of the Board of Regents for Seton Hall University. He is a Board member of Renovation House of New Jersey / New York, residential substance abuse rehabilitation programs. He Chairs a Seton Hall Preparatory advisory board for the Griffin Bridges foundation benefiting academically gifted and financially challenged inner city boys.