Larry Levine leads the movement to bring authenticity back to the sales profession.

He is the author of Selling from the Heart. In a world full of empty suits, Larry coaches sales reps to get valuable before they get visible.

Larry joined Mario on 10 Minute Mindset to talk about his philosophy of selling from the heart, bringing the human element back into the sales profession, his personal definition of sales, and what can be done in the industry to make sales more relationship centered.

Connect with Larry online at and follow him on LinkedInTwitter, and YouTube.